Shigeru Miyamoto made a surprise appearance during the Apple press event to make the announcement everyone wanted, but no one ever expected to happen –Super Mario is coming to the iPhone.
Okay, so I assume you have picked your collective jaws off the ground to hear the rest of this wild news. First and foremost, I need to let you all know that this isn’t the traditional Super Mario game that we are all used to.
You are not going to be playing Super Mario 1, or any of the incarnations on a tiny screen with terrible controls. Instead what we are getting is Super Mario Run which looks to take the very tired formula of Temple Run and toss Mario into the mix.
In Super Mario Run, a full-sized Super Mario Bros. action platformer that has been developed specifically for mobile, and will be available first on the App Store this December. Mario creator Shigeru Miyamoto took the stage at the event and put Mario through his paces in a multi-level demonstration instantly familiar to millions of fans worldwide. In the game, Mario runs forward on his own, but relies on the touch of a single finger to jump over obstacles, avoid pesky enemies and capture the flag pole to complete levels.
“We have created Super Mario Run to be perfect for playing on your iPhone,” said Mr. Miyamoto , who first devised the Mario character more than 35 years ago. “Super Mario has evolved whenever he has encountered a new platform, and for the first time ever, players will be able to enjoy a full-fledged Super Mario game with just one hand, giving them the freedom to play while riding the subway or my favorite, eating a hamburger.”
“The App Store has made so many things better in our lives — the way we communicate, the way we work and the way we have fun,” said Tim Cook, Apple’s CEO. “But for gamers of all ages, the story just hasn’t been complete without Mario, so we are thrilled that Nintendo is bringing him to iOS for the first time this December.”
Super Mario Run has a mode in which the player collects coins and heads for the goal, and a mode in which the player competes against the acrobatic moves of other people who have completed the same course. In addition, there is a mode in which you create your own Mushroom Kingdom based upon these play results.
iOS users will be able to download and enjoy a portion of Super Mario Run for free and will be able to enjoy all of the game content available in this release after paying a set purchase price. More details will be disclosed at a later date. The game has been developed with Mr. Miyamoto as lead creator for Nintendo. Nintendo is also continuing its partnership with DeNA for the launch of Super Mario Run. It will be offered on the App Store this December in more than 100 different countries, and nine different languages.
To help iOS users get ready for the launch of Super Mario Run, a free Mario-themed sticker pack for the App Store for iMessage will launch this month. iMessage users can easily access and use these stickers in a variety of ways, bringing a bit of Mushroom Kingdom flavor to their conversations.
Super Mario Run represents the next phase of Nintendo’s expansion to mobile platforms, following the release of Miitomo earlier this year. After the launch of Super Mario Run in December, Nintendo plans to deliver its previously announced mobile device titles in the Animal Crossing and Fire Emblem series before the end of March, 2017.
Still, Apple really needs exclusive stuff like this as the iPhone has quickly become the brand for old people and those afraid to change with the times. The iPhone 7 is not the phone Apple needs as the company has been playing catch-up for a number of cycles now, instead of being the innovators that they originally were.
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