Twitter has seen better days as of late. The company has faced problems from all ends as its delt with issues of being terrible at tackling abuse against users as well as dealing with falling profits. In 140-characters or less: “Twitter is in the proverbial shitter.”
The platform just can’t seem to catch a break as it seems to have mostly ignored its user base for so long in a bid for growth, that now with that growth stagnant people are turning away. It sure does seem like a case of Twitter shooting itself in the foot, because as they say, “You can’t have your cake and eat it too.”
With so many issues bearing down on the Twitter sources close to the company have said that a number of companies are in “engaged conversation” with regards to buying the service. These names include Google, Salesforce, Verizon, Microsoft and other unnamed tech companies.
“Twitter is in the proverbial shitter.”
News of a possible acquisition seems to have really lit a fire under investors butts as Twitter’s share price jumped by 20 percent this morning. That’s a huge pop that no doubt has Twitter’s board of directors thinking hard about what to do next. It should be noted that no formal bid has been placed for the company at the time of this writing.
Google is the major player in this possible race to snag Twitter as it has the most experience in the space. Google has been trying for years to create their own social media empire, to varying degrees of success. The company does a lot of neat things, but when they can’t beat someone they just buy end up buying them off (see: YouTube).
While Google may make the best fit, it’s also a bit concerning with the issues the company has had of late with regards to having too much access to users information. Then again, Google has never been good at social media so odds are they would end up killing Twitter off by accident trying to implement unnecessary changes.
Source: CNBC
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