Chuck E. Cheese is dead. Long live Chuck E. Cheese.
As Charles Entertainment Cheese once said before doing a line of expired red pepper flakes of Helen’s back, “I say happy you say birthday!”But today no one is singing back as Check E. Cheese has officially filed for bankruptcy.
Once the home a many a child’s birthday party and vomit filled ball-pits, Chuck E. Cheese is in dire financial trouble, trouble that has only worsened thanks to the ongoing global pandemic and quarantine procedures nationwide. The place where a “kid can be a kid” is now the place to file for Chapter 11.
While this probably means the end for the company it does not mean that every single Chuck E. Cheese establishment will close down for good. CEO David McKillips stated that “The Chapter 11 process will allow us to strengthen our financial structure as we recover from what has undoubtedly been the most challenging event in our company’s history.”
One interesting thing to note is that Chuck E. Cheese was not totally sitting things out during the pandemic as it tried to move into the delivery space via DoorDash and GrubHub. This saw the company change its name online in some areas to Pasqually’s Pizza & Wings in an attempt to snag customers.
I think that’s hilarious but can totally understand people not being happy about being lied to. It also calls into question the support local eateries have been getting during the pandemic when a local eatery is actually a national chain. That being said, Pasqually is associated with the brand, being one of the company mascots that played during shows.
Being in my 30s it’s a sad day seeing Chuck E. Cheese potentially going away for good, but we live in a different age and some companies simply could not adapt or adapt fast enough. When Chuck E. Cheese is most known for being the inspiration of Five Nights at Freddy’s, a game series which itself is dated and old, it didn’t stand much of a chance.
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