In wonder how that’s going to work with Literally Me (a.k.a. Ryan Gosling).
YouTube has little internet wars on several fronts. Over there, it’s the war on ad blockers. But here, they’ve decided to roll out some new rules and features for AI generated content; specifically, the use and misuse thereof. The new policies set boundaries for videos made with AI, as well as addressing the use of deepfakes. to the end of the latter point, they’re now allowing musicians and actors the ability to request takedowns of content using their likeness or voice.
We’ve heard continuous feedback from our community, including creators, viewers, and artists, about the ways in which emerging technologies could impact them. This is especially true in cases where someone’s face or voice could be digitally generated without their permission or to misrepresent their points of view.
So in the coming months, we’ll make it possible to request the removal of AI-generated or other synthetic or altered content that simulates an identifiable individual, including their face or voice, using our privacy request process. Not all content will be removed from YouTube, and we’ll consider a variety of factors when evaluating these requests. This could include whether the content is parody or satire, whether the person making the request can be uniquely identified, or whether it features a public official or well-known individual, in which case there may be a higher bar.
We’re also introducing the ability for our music partners to request the removal of AI-generated music content that mimics an artist’s unique singing or rapping voice. In determining whether to grant a removal request, we’ll consider factors such as whether content is the subject of news reporting, analysis or critique of the synthetic vocals. These removal requests will be available to labels or distributors who represent artists participating in YouTube’s early AI music experiments. We’ll continue to expand access to additional labels and distributors over the coming months.
Naturally, this won’t see the removal of all such content; merely the removal of offending material that might be misconstrued as, say, support for a certain cause that an actor might not actually support, or songs a musician would never sing. This will definitely work, as actors and musicians are known for never misusing a method of content takedown on YouTube.
Aside from all of that, the update will feature tools for the clear labelling of AI content in videos, which YouTube will now require for any videos that contain such content. This will be displayed to users with a banner in the description stating in what way AI content was used in the video. The penalty for not disclosing the use of AI in videos could be anything from demonetization to suspension or worse. And even then, YouTube may still remove labelled content if the video is disturbing enough.
Source: Engadget
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